SEO - Bad Credit Auto Finance Site
On-page search engine optimization for bad credit automotive lending site.
This site wasn't ranking for core search terms. My goal was to revamp the content and add JSON-LD Markup to improve rankings. However, no schema exists for bad credit financing so I had to improvise and create a unique code for this site. To verify the code:
The JSON-LD Markup code:
<script type="application/ld+json">
{ "@context": "http://schema.org/",
"@type": "Service",
"category":"Automotive Business",
"serviceType": "Bad Credit Auto Finance",
"provider": {
"@type": "LocalBusiness",
"logo":"http://assets.cobaltnitra.com/teams/repository/export/v/6/6e3/e22606f251005859820145edef087/6e3e22606f251005859820145edef087.png",
"name": "%DEALER_NAME%",
"telephone":"%PHONE%",
"address": {
"@type": "PostalAddress",
"addressLocality": "%CITY%",
"addressRegion": "%STATE%",
"streetAddress": "%STREET%",
"postalCode":"%ZIP%",
"areaServed":"Lancaster, PA",
"sameAs": ["http://www.geonames.org/maps/google_40.038_-76.306.html","https://www.wikidata.org/wiki/Q490920"],
"description":"We understand that bad things happen to good people, and that the process of finding an auto loan can be overwhelming. Let us make the
car buying process easy - regardless of your credit history. Make One Stop Auto Credit your first choice for bad credit auto loans in Reading, PA. "
},
"areaServed": {
"@type": "AdministrativeArea",
"name": "Berks County",
"sameAs": ["http://www.geonames.org/maps/google_40.416_-75.926.html","https://www.wikidata.org/wiki/Q320514"]
},
"hasOfferCatalog": {
"@type": "OfferCatalog",
"name": "Vehicle Financing",
"itemListElement": [
{
"@type": "OfferCatalog",
"name": "Bad Credit Vehicle Finance Options",
"itemListElement": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Bad Credit Auto Loans"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Bad Credit Auto Lease"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Affordable Used Vehicles"
}
}
]
}
]
}
}
}
}
}
</script>
{ "@context": "http://schema.org/",
"@type": "Service",
"category":"Automotive Business",
"serviceType": "Bad Credit Auto Finance",
"provider": {
"@type": "LocalBusiness",
"logo":"http://assets.cobaltnitra.com/teams/repository/export/v/6/6e3/e22606f251005859820145edef087/6e3e22606f251005859820145edef087.png",
"name": "%DEALER_NAME%",
"telephone":"%PHONE%",
"address": {
"@type": "PostalAddress",
"addressLocality": "%CITY%",
"addressRegion": "%STATE%",
"streetAddress": "%STREET%",
"postalCode":"%ZIP%",
"areaServed":"Lancaster, PA",
"sameAs": ["http://www.geonames.org/maps/google_40.038_-76.306.html","https://www.wikidata.org/wiki/Q490920"],
"description":"We understand that bad things happen to good people, and that the process of finding an auto loan can be overwhelming. Let us make the
car buying process easy - regardless of your credit history. Make One Stop Auto Credit your first choice for bad credit auto loans in Reading, PA. "
},
"areaServed": {
"@type": "AdministrativeArea",
"name": "Berks County",
"sameAs": ["http://www.geonames.org/maps/google_40.416_-75.926.html","https://www.wikidata.org/wiki/Q320514"]
},
"hasOfferCatalog": {
"@type": "OfferCatalog",
"name": "Vehicle Financing",
"itemListElement": [
{
"@type": "OfferCatalog",
"name": "Bad Credit Vehicle Finance Options",
"itemListElement": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Bad Credit Auto Loans"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Bad Credit Auto Lease"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Affordable Used Vehicles"
}
}
]
}
]
}
}
}
}
}
</script>